Beijing provides advertisers with national flag and national emblem will be arbitrary and subject to heavy penalties

Beijing provides advertisers with national flag and national emblem will be arbitrary and subject to heavy penalties
 
Core Tip: National Day is approaching, Beijing Advertising Monitoring Center, the City Administration of Industry and Advertising Department, stressed that the People’s Republic of China national flag, national emblem, national anthem should not be used in advertising, in violation of the relevant provisions of advertising costs will face a fine of up to 5 times. And hope to raise the political sensitivity of advertisers, do not appear on the territory, sovereignty and politically sensitive event advertisements.

Beijing Evening News reported on August 23 “11″ close to the motherland in Daqing, a large number to celebrate the birthday of the motherland 60 years the theme of the image ad will be there. Today, ad monitoring center in Beijing, the city Board of Trade and Industry Department, stressed that the People’s Republic of China national flag, national emblem, national anthem should not be used in advertising, in violation of the relevant provisions of advertising costs will face a fine of up to 5 times.

Advertising Monitoring Center said that this year is the 60th anniversary of the founding of New China, near the “11″ Daqing period, there will be a great deal to celebrate the birthday as the theme of the motherland’s image advertising. Such ads may include: the use of People’s Republic of China national flag, national emblem, national anthem, or the use of state organs and state organs on behalf of staff, such as: Chairman, President, Secretary, the Prime Minister, including the name of the late leader . I hope advertisers and distribution units to improve the political sensitivity of the above to avoid the law or on territory, sovereignty and political events of the advertising content sensitive.

According to China’s “National Flag Law” stipulates that: the national flag and its design must not be used as a trademark and advertising. “Advertising Law” also stipulates that advertisements should not use the People’s Republic of China National Flag, Emblem and Anthem; breaches of the regulations, supervision and management of advertising responsible authorities shall order them to advertisers, advertising operators and advertisement publishers to stop publishing, public correction , the confiscation of advertising costs, advertising costs and impose more than a fine of 5 times.

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